Let's draw that roadmap
to build a solid and 
 sustainable strategy, to effortlessly attract your tribe.

HANG TEN AND LET'S RIDE TOGETHER TOWARDS ONLINE SUCCESS!

THE SOUL BEHIND THE SCREEN

It all started with a resignation to letter and a one-way ticket to Costa Rica.

Hi, I'm Valentina

Rebel to corporate 9-5, vegan and animal lover on a spiritual awakening, my mission here is to ditch the bull* and elevate the good ones from an ocean full of dodgy marketing and trashy copy.

With 8+ years in Marketing and Communications, 9500+ hours in courses and trainings and 35+ happy clients, every word in my copy is handpicked to craft compelling, effective, and SEO-friendly content that will make your audience – and Googlesmile right back at you, without sounding pushy or even worse…boring!

FOUNDER, LEAD HEALTH AND WELLNESS COPYWRITER, creative BRAND STRATEGIST

Random facts you won’t be able to find on my LinkedIn:

Italian born and raised, living abroad since 2015
Weird talent: I can write sideways
Guilty pleasures: true crime, oat cappuccinos and listening to the same song in loop
Human Design: Generator 6/2

Fancy a read? Storytime it is then! 

I always thought my dream was to climb the corporate ladder, and I was walking well in that direction, until what I like to call “day 0”.

One morning, I simply opened my eyes and realized that crafting marketing strategies and organizing events for the luxury industry, was not my thing anymore.

Took me very little to realize I was not cut for that kind of role any longer and started questioning my values.

As I was diving deep into the “jobs of the future” section of my research for a new direction, the calling from a more grounded lifestyle, away from the bustle of Dubai, brought me to Central America and all around Europe, for a sabbatical that ignited the next chapter of my life.

Courses, mentorships and countless training hours, marked a no-way back on what I can now proudly call my job: copywriting.

I am far from a finished product though, as the online continues to evolve and change.

During my transition from corporate to self-employed, I had to overcome challenges that I never thought existed in the safety of “the Matrix”. Imposer syndrome was holding my hand every step of the way and some days still is.

Thanks to that, I discovered the power of mindfulness and how impactful it can be on our life.

After work experiences in e-commerce and product-based businesses, I decided to put my ethics first and help soul-led businesses I believe in the most, get the visibility they deserve to help more and more people.

Today…

I work with coaches of all kinds, holistic practitioners, health and wellness professionals, that made their mission to help others thrive.

Are we vibing on the same frequency?

Values we stand for

TRANSPARENCY

Leave drama where it belongs, cause we're all about keeping it real here. We value transparency, open communications, and genuine connections that leave no room for second guesses.

INTEGRITY

We pick our clients like we pick our avocados -
very, very carefully. 

We choose to work with people who walk their talk and strive to empower others, just like we do.

MAKE WAVES

Impact
is our favorite currency. 

We believe in the power of amplifying good and want to work with people who do the same with humans and animals.