THE SOUL BEHIND THE SCREEN
It all started with a resignation to letter and a one-way ticket to Costa Rica.
Hi, I'm Valentina
Rebel to corporate 9-5, vegan and animal lover on a spiritual awakening, my mission here is to ditch the bull* and elevate the good ones from an ocean full of dodgy marketing and trashy copy.
With 8+ years in Marketing and Communications, 9500+ hours in courses and trainings and 35+ happy clients, every word in my copy is handpicked to craft compelling, effective, and SEO-friendly content that will make your audience – and Google – smile right back at you, without sounding pushy or even worse…boring!
FOUNDER, LEAD HEALTH AND WELLNESS COPYWRITER, creative BRAND STRATEGIST
Random facts you won’t be able to find on my LinkedIn:
Fancy a read? Storytime it is then!
I always thought my dream was to climb the corporate ladder, and I was walking well in that direction, until what I like to call “day 0”.
One morning, I simply opened my eyes and realized that crafting marketing strategies and organizing events for the luxury industry, was not my thing anymore.
Took me very little to realize I was not cut for that kind of role any longer and started questioning my values.
As I was diving deep into the “jobs of the future” section of my research for a new direction, the calling from a more grounded lifestyle, away from the bustle of Dubai, brought me to Central America and all around Europe, for a sabbatical that ignited the next chapter of my life.
Courses, mentorships and countless training hours, marked a no-way back on what I can now proudly call my job: copywriting.
I am far from a finished product though, as the online continues to evolve and change.
During my transition from corporate to self-employed, I had to overcome challenges that I never thought existed in the safety of “the Matrix”. Imposer syndrome was holding my hand every step of the way and some days still is.
Thanks to that, I discovered the power of mindfulness and how impactful it can be on our life.
After work experiences in e-commerce and product-based businesses, I decided to put my ethics first and help soul-led businesses I believe in the most, get the visibility they deserve to help more and more people.
Values we stand for
TRANSPARENCY
We prioritize openness and honesty in all actions and communications and commit to maximize efficiency in our projects. That’s because we value your time, as well as ours.
INTEGRITY
We only work with businesses that align with our ethics, and always strive to make choices that reflect our values, as well as yours. We believe in building a connection with you, so you can do the same with your clients.
AUTHENTICITY
Working with brands that share our values helps us make sure the content we create is authentic and aligns with your personal beliefs. This builds an even stronger relationship with your clients.
